Microcurrent Magic: What is it and how does it work?
In recent years, microcurrent facials have been catching the attention of experts and beauty aficionados as a non-invasive facelift, and in some cases, an alternative to Botox. That said, the technology has actually been around for quite some time as a medical modality. Early microcurrent devices were used to encourage wound healing, as well as muscle stimulation for patients experiencing facial paralysis.
Microcurrent works using a low-grade electrical current, which mimics the body’s own electrical signals in order to cause contractions in the facial muscles and stimulate the skin. It’s also been shown to increase circulation, lymphatic drainage, adenosine triphosphate (ATP) activity, and collagen synthesis.
Table of Contents
What are the benefits and who is microcurrent for?
The primary perk of microcurrent lies in its ability to improve muscle function. Just as other muscles in the body can be trained using contracting movements, the facial muscles work the same way, and microcurrent can be used to facilitate sculpting, toning, and tightening of the face.
After just one treatment, most clients will experience visible definition, which is further enhanced by lymphatic drainage. Microcurrent creates a beautiful contoured appearance, and can give the skin a nice healthy glow, as well as a soft, supple texture thanks to the stimulation of blood flow to the epidermal tissues.
Although these initial effects are temporary, microcurrent does have progressive benefits. With consistent application, microcurrent can actually work to create muscle memory, so that areas such as the brows and cheekbones stay lifted. It’s a great choice for clients looking to address signs of aging, including fine lines and wrinkles, sagging or drooping skin, dullness, and fluid retention areas of concern such as the jaw line or cheeks.
Before and After Microcurrent Pictures
What you’ll need to get started with microcurrent facials
The key element to providing microcurrent facials for your clients will be the investment in your microcurrent device. Tools for administering treatment come in a variety of formats, including various wand sizes and shapes, as well as gloves which can be worn by the practitioner and conduct current on contact with the skin.
CSS top professional microcurrent machine & other recommendations
At California Skincare Supply, we offer several professional microcurrent machine options so you can choose according to your preference and the needs of your practice. A few favorites follow.
Elastistrom Microcurrent Gloves by Zemits
Zemits ElastiStrom is the synergy of microcurrent face lift technology and manual sculpting massage, crafted for aestheticians and massage therapists’ advanced face and body practices.
Zemits engineers have invented ElastiStrom inspired with idea to combine the power of science and healing energy of hands in one unbelievable treatment.
The ElastiStrom is the first fully portable microcurrent gloves device on market. There is no machine, no probes nor multiple cords. You wear the entire system on your hands, that gives endless freedom to your customized massage techniques empowered by the smart electrical current from the Zemits Gloves.
New customers get 10% off their first purchase!
We sell Zemits equipment at the manufacturer’s lowest allowed price!
Watch an Elastitrom Demonstration
For facialists who love to provide facial massage, microcurrent gloves make it easy to uplevel your treatments with an added boost.
VivoTite Microcurrent Facial System
VivoTite generates a specific range of Microcurrent pulses for tighter skin, more toned muscles, and a healthier all over glow.
Zemits VivoTite tones and trains the facial muscles while sculpting the face into its youthful, natural state. It uses a gentle Microcurrent range to exercise facial muscles and stimulate healthy blood circulation, enhancing the skin’s more hydrated, dewy complexion.
It’s a professional grade device that can fit into any treatment room.
New customers get 10% off their first purchase!
We sell Zemits equipment at the manufacturer’s lowest allowed price!
Watch the VivoTite in Action
CellTite Tightening Microcurrent System for Face, Eyes and Lips
The Zemits CellTite helps to contour and tone the face, to fight the appearance of fine lines and wrinkles around the eyes, lips, neck, and forehead.
Invented by skincare professionals for effective and safe skin tightening treatments for all skin types. This energizing tool is fitness for your face, it helps to tone and lift saggy skin, diminish the appearance of fine lines and wrinkles.
The systematic use of CellTite helps to fight the main skin concerns, such as loss of firmness and elasticity, puffiness, and dark circles around the eyes, uneven skin tone.
New customers get 10% off their first purchase!
We sell Zemits equipment at the manufacturer’s lowest allowed price!
Watch the CellTite in Action
You also need the conductive gel!
The Zemits Firming Genius is a powerful combination of conductive and skin rejuvenative properties. The natural active ingredients make this gel a “Must Have” in every treatment room, as it is suitable for a majority of the most popular treatments and also has incredible collagen boosting features.
It is a lightweight silky gel that deeply hydrates the skin, conducts the treatment energy and protects skin against dehydration.
Once you’ve chosen your device and become adept with the technology, adding microcurrent to your facials is easy and very versatile. Microcurrent can be performed as a standalone service, making it perfect for featuring as an express facial. It also pairs well with a number of other modalities – such as dermaplaning, microdermabrasion, hydrodermabrasion, and LED – and can be a great add-on or upgrade option for most services.
Strategies for educating your clients and selling microcurrent services
Strategy #1: Talk up the important points
If microcurrent is new to your menu, the easiest way to get clients excited and ready to book is by educating them on how the technology works and how it can be incorporated into their services with you.
Using your professional website or social media, you may want to spotlight your new treatment options with a list of benefits. You can use the following list in any marketing materials to help break it down:
The Many Benefits of Microcurrent:
- Instant lifting, contouring, and sculpting
- Increased collagen and elastin
- Reduce the appearance of fine lines and wrinkles
- Safe, painless, and non-invasive
- Brightens the skin for a glowing appearance
- Encourages lymphatic drainage
- Minimizes dark circles and puffiness
- Promotes muscle tone in the facial muscles – aka a workout for your skin
Strategy #2: Offer more opportunities to experience the magic
In the beginning, you may find it helpful to position microcurrent as an add-on and even offer your VIPs a free upgrade for their first treatment. Once they’ve seen the effects for themselves, they’ll be more likely to ask for it at future appointments. You may also wish to offer service packages, so that clients are able to enjoy the cumulative benefits of multiple treatments.
And don’t forget that you can also offer them the advantage of DIY home treatments with a handheld microcurrent device.
Strategy #3: Know all the answers to frequently asked client questions
One more way to connect with your clientele is to make yourself available for a little Q&A.
Cost of treatment will depend on your location, who is providing the treatment, and the type of servicer. On average, microcurrent services typically start at about $150 but can be worth as much as $600 in combination with other modalities.
For best results, those new to microcurrent may want to receive treatment as often as once per week for the first 6-12 weeks. After that, you can space treatments a bit further apart to maintain your results. However, because the technology is non-invasive, you can opt to get a microcurrent facial as often as you like.
Microcurrent is very safe and there are minimal risks involved. That said, there are a few contraindications to be aware of, including epilepsy, certain heart conditions, pacemakers, or metal implants in the body such as bridgework, metal plates, or pins.
Microcurrent offers different benefits working to tone and tighten the facial muscles as opposed to Botox, which temporarily blocks the muscle movements that cause wrinkle formation. The two can be used to complement one another. However, you will want to wait to book a microcurrent treatment for at least two weeks following Botox injections.
In most cases, a professional microcurrent facial will feature more advanced strength devices, as compared to those available for the at-home market. However, at-home tools can be beneficial as a way to maintain results between professional treatments.
Buy Wholesale & Get the Esthetician's Edge
All You Need to Do is Register as Professional with California Skincare Supply
If you’re a professional esthetician, dermatologist or cosmetologist, we invite you to join our community by registering on our site today. You will get access to over 40 of the best skincare lines, esthetician equipment, and supplies for professional use and resale – all at wholesale prices!
Plus, you’ll get our special CSS product training so you’ll always know how to use and sell skincare products and services like a pro!
And if that’s not enough, get 500 Loyalty Points just for signing up that you can trade for a discount later, as well as a 10% discount coupon to use on your first order!
It's quick, easy, and free to join.
